Leading Cryptocurrency Exchange BingX Announces Expanded Partnership with Chelsea Football Club
Starting from the 2024/25 English Premier League season, BingX will transition from being Chelsea’s sleeve sponsor to becoming the official training kit partner for the men’s team.
To celebrate this milestone, BingX initiated their further collaboration at Stamford Bridge by airdropping custom-made training kits via drones, marking the beginning of this enhanced partnership in a distinctive cryptographic style. This marks the first prominent display of the BingX brand logo on the front of training kits. Players and coaching staff of the men’s team will sport these kits during all training sessions.
As BingX becomes the prominent sponsor on the front of the men’s team training kit for the upcoming season, the partnership aims to significantly increase BingX’s exposure, enhancing its global brand awareness in the sports arena, closely associating the brand with the pursuit of excellence. Just as athletes strive for peak performance through rigorous training, BingX traders achieve excellence through rigorous analysis and strategic trading. From the training ground to the trading floor, BingX and Chelsea empower individuals to constantly push their limits.
BingX will introduce a range of exclusive benefits for users and sports fans, including but not limited to Chelsea matchday tickets, VIP experiences, and co-branded merchandise. Additionally, BingX will launch an exciting trading competition mirroring the drone airdrop event, further engaging the community through the concept of “airdrops”. Users can earn surprise airdrop rewards through daily check-ins, fostering dynamic interactions.
Vivien Lin, Chief Product Officer of BingX, expressed enthusiasm for the upgraded partnership:
“At the beginning of this year, BingX embarked on a cross-industry collaboration, becoming Chelsea’s official sleeve sponsor. Driven by shared passion and a quest for exploration, we launched the ‘Empowering the Future’ initiative together. This strategic collaboration signifies the union of two industry leaders, marking BingX’s official entry into the sports and entertainment sectors.”
About BingX:
Founded in 2018, BingX is a global leading cryptocurrency exchange, offering a diverse range of products and services such as spot trading, derivatives, copy trading, and asset management for over 10 million users worldwide. BingX is committed to providing a reliable platform and innovative tools to enhance users’ trading capabilities. In 2024, BingX proudly became the official cryptocurrency exchange partner of Chelsea Football Club, making its exciting debut in the world of sports.
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